This series includes the scholarly publications of the faculty of the College of Liberal Arts and the Crummer Graduate School of Business at Rollins College.
The faculty of Rollins College is committed to disseminating the fruits of its research and scholarship as widely as possible. Therefore, the selection of publications represented here was authored by, chosen by, and uploaded with the permission of individual faculty authors in an effort to make their works available to the public as well as the larger international research community. The standards and formats of Rollins faculty’s scholarly work are determined by academic departments and appropriate to the expressed discipline of each author.
For access to all the books authored by Rollins faculty members search the Olin Library online catalog.
Submissions from 2010
Mirren's Autobiography: The Life and Poetry of Marion Bernstein (1846-1906), Edward Cohen and Linda Fleming
The determinants and measurement of a country brand: the country brand strength index, Marc Fetscherin
The Main Determinants of Bollywood Movie Box Office Sales, Marc Fetscherin
Assessing the export competitiveness of Chinese industries, Marc Fetscherin, Ilan Alon, and James P. Johnson
The Role and Importance of the Chinese Government for Chinese Outward Foreign Direct Investments, Marc Fetscherin and Philippe Gugler
Corporate Social Responsibility in Emerging Markets - The Importance of the Governance Environment, Marc Fetscherin, Shaomin Li, Ilan Alon, Christoph Lattemann, and Kuang Yeh
Switzerland's nation branding initiative to foster science and technology, higher education and innovation: A case study, Marc Fetscherin and Pascal Marmier
The effects of the country of brand and the country of manufacturing of automobiles: An experimental study of consumers' brand personality perceptions, Marc Fetscherin and Mark Toncar
30 Years of foreign direct investment to China: An interdisciplinary literature review, Marc Fetscherin, Hinrich Voss, and Philippe Gugler
Review Essay: Anna Jackson, Karen Coats, and Roderick McGillis, eds., The Gothic in Children’s Literature (2008) and Jarlath Killeen, The History of the Gothic (2009), Patrick C. Fleming
Lessons from a Dominican Republic Field Study, Michael M. Gunter Jr.
A reliability analysis of the Revised Competitiveness Index, Paul B. Harris and John M. Houston
Recklessness in context: Individual and situational correlates to aggressive driving, Paul B. Harris and John M. Houston
The House in the Market: How Q’eqchi’ Market Women Convert Money and Commodities into Persons and Personhood, Sarah Ashley Kistler
The effect of service- learning on interdisciplinary learning and curriculum reinforcement, and its application to public school environments, Madeline Kovarik
Effects of temperature, nutrients, organic matter and coral mucus on the survival of the coral pathogen, Serratia marcescens, Erin E. Looney, Kathryn P. Sutherland, and Erin K. Lipp
A Non-Cosmpolitan Case for Sovereign Debt Relief, Julia Maskivker
Using Reflective Thinking to Enhance Decision Skills, Cultural Sensitivity and Teamwork, Cecilia McInnis-Bowers, E. Byron Chew, and Michael R. Bowers
Song of Wekiva: Florida’s Wild River and its Democratic Vista, Steve Phelan
Dimensionality of Business Ethics in China, Marc Sardy, J. Mark Munoz, James Jianmin Sun, and Ilan Alon
Human Sewage Identified as Likely Source of White Pox Disease of the Threatened Caribbean Elkhorn Coral, Kathryn Patterson Sutherland, James W. Porter, Jeffrey W. Turner, Brian J. Thomas, Erin E. Looney, Trevor P. Luna, Meredith K. Meyers, J. Carrie Futch, and Erin K. Lipp
La metà del cielo tra Confucio e mercato, Tonia Warnecke and Alain Blanchard
Women in China, Between Confucius and the Market, Tonia Warnecke and Alain Blanchard
Positive Economic Freedom: An Enabling Role for International Labor Standards in Developing Countries?, Tonia Warnecke and Alex De Ruyter
Tao of Downfall: The Failures of High-Profile Entrepreneurs in the Chinese Economic Reform, Wenxian Zhang and Ilan Alon